Whitney Wolfe Herd has played a vital role in changing the dynamics of dating world by introducing the popular dating app called Bumble. It is a female-oriented dating app that only allows the women to make the first move. In Bumble app, only the women are allowed to contact men first, which will enable women to be in control of who they want to receive messages from. Only the men who receive messages from women can respond to those women, which ensure that there is moderation in the number of messages being otherwise sent by men. In any other dating app, many men are known to send vulgar and lucid messages to women, which in a way objectify women.
Whitney Wolfe Herd is also the co-founder of Tinder and has known how the dating app should be to make it more women oriented. Her experience with Tinder has helped her mature as a tech entrepreneur and given her the idea of what should be done and what should be avoided when developing a dating app. As a woman, she knew exactly what features needs to be integrated with the dating app to attract more women towards it. It is what she achieved with Bumble. There are many other features that Whitney Wolfe Herd has conceptualized with Bumble, which has gone on to be very popular with the target audience.
Many men have also found Bumble to be a useful dating app as it filters out the members who do not like the approach of women being in a strong position. The men with such narrow-minded mentality would not join Bumble, and thus, women can be sure that the men they are coming across on Bumble don’t have any problems with women being in a leading position.Whitney Wolfe Herd has done numerous interviews with leading newspaper and TV channels as one of the most successful female entrepreneurs on the planet today. Bumble, as per Forbes, is worth over $1 Billion, and its value continues to rise with time. Last year, Bumble had an annual turnover of $100 million, which is an amount that is expected to double this year. Whitney Wolfe Herd is sure that the Bumble would continue to grow and get more members with time as more and more people realize that it is the right way to approach dating. Currently, it has nearly 30 million members and counting.