Apart from coming up with a product that can give you a high investment return, creating a good marketing plan and strategy and delivering your products to the clients could be the next big issue. You can sell the products to retailers or a well-established company in your industry. Nevertheless, you’ll encounter setbacks. But multilevel marketing enables you to reach out to your clients by building a network of distributors who earn incentives every time they sell your product. Perhaps that’s why Organo Gold uses this method of selling its products to different clients across the world.
The National Coffee Association was established in 1911. It marked the first launching of an organization that provides the coffee industry with information regarding trade associations. The membership of the organization entails small as well as mid-sized companies such as coffee growers, retailers, and importers and exporters.
It also accounts for about 85% of the coffee commerce industry. According to a research report released by this union, the global coffee production has doubled over the years. This implies that the sales have also increased with time making it one of the most consumed beverages in the world. With many coffee shops taking over the hospitality industry as well, coffee exhibits elasticity as well as durability in the world industry.
Even in harsh economic times, coffee continues to give huge returns. Organo Gold coffee has taken the chance to supply its coffee to consumers. It has also utilized its strategies to develop a marketing plan for its products.
Bernardo Chua, the head of network marketing at Organo Gold uses this marketing plan to supply his products to the consumers. He works closely with Shane Morand who is the co-founder of the company to establish a significant footprint of operation in the market. Chua uses effective policies to help the company to market its products.